It is an incredible honor for The Rose Gold Reserve to announce a groundbreaking partnership with Diversity Representation and William Morris Endeavor (WME) to create the ultimate private lounge experience for Super Bowl LIX. This exclusive collaboration will take place during the highly anticipated event in New Orleans, LA, showcasing the unique vision and luxury that The Rose Gold Reserve embodies.

“Our collaboration with Diversity Representation and WME during Super Bowl LIX represents a remarkable fusion of excellence in entertainment, luxury, and inclusivity,” said Omar McGee, CEO of The Rose Gold Reserve. “Having the opportunity to showcase The Rose Gold Reserve on one of the world’s biggest stages is a pivotal moment for us. We are excited to create an unforgettable experience that reflects our commitment to celebrating the rich diversity within our communities and transforming the landscape of sports and entertainment.”

The private lounge will be an extravagant oasis for VIP guests, offering a curated experience that goes beyond traditional sports gatherings. Attendees can expect gourmet dining, bespoke cocktail creations, and unparalleled entertainment. The lounge will serve as a vibrant hub for celebrating not only the game but also the cultures and talents that enrich the sports community.

Super Bowl LIX will not only be a thrilling sports showdown but also an opportunity for cultural celebration, and The Rose Gold Reserve private lounge is set to redefine the luxury experience for guests. Together, The Rose Gold Reserve, Diversity Representation, and WME invite you to be part of an extraordinary event that honors excellence in every form.


About The Rose Gold Reserve

The Rose Gold Reserve is a luxuriously smooth cigar that pairs seamlessly with fine wine and spirits. Creamy from start to finish, The Rose Gold Reserve is an ultra-premium blend that captures the essence of the posh lifestyle.

About Diversity Representation

Diversity Representation is a nonprofit organization committed to advocating for and increasing representation in the film, television, and sports industries. By providing opportunities and resources to amplify diverse voices, they strive to cultivate a more inclusive creative landscape.

About William Morris Endeavor

William Morris Endeavor (WME) is a leading global talent agency representing artists, entertainers, and athletes. With a rich history of promoting excellence across various industries, WME is dedicated to creating opportunities that drive progress and empower talent.

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