Ann Watson Is Proof That Purpose Never Retires: Educator, Entrepreneur, and Champion of Second Chances

Ann Watson’s journey is a masterclass in purposeful living. A lifelong educator, entrepreneur, nonprofit founder, and matriarch, she continues to show the world that purpose doesn’t pause — it evolves.

Known across Columbia, South Carolina, as a woman of unwavering conviction and compassion, Watson has dedicated decades to uplifting others. Whether in the classroom, the community, or the marketplace, her mission has remained clear: to build, inspire, and empower.

Her story began in education, where she spent years molding young minds and nurturing future leaders. But when retirement came, Watson didn’t slow down — she shifted lanes. Trading lesson plans for business plans, she turned her heart for service into a series of purpose-driven ventures.

She is the founder of TRY Approach, a nonprofit organization focused on transforming the lives of youth through mentorship and reformation. Her impact continues through Unlimited Choices, Inc. — also known as Unlimited Choices Greek Boutique — a cultural staple that has served the community for over 28 years with pride and purpose. Through this business, she has become a mentor, cheerleader, and advocate for many.

Her latest venture, Big Gurls Entertainment, merges style with sisterhood. Far more than a brand, it's a movement rooted in self-love, confidence, and creativity — designed to uplift women who often feel unseen or underestimated.

A proud member of Zeta Phi Beta Sorority, Incorporated, and the Order of Eastern Star, Watson’s commitment to service extends beyond business. From organizing community events to mentoring emerging entrepreneurs, she is the heartbeat behind countless lives changed.

With two sons, seven grandchildren, and three great-grandchildren, Watson wears the title of matriarch with grace. But it’s her role as a builder of people and communities that truly defines her legacy.

In a world where many fade quietly into retirement, Ann Watson stands tall — proving that passion, service, and purpose don’t come with an expiration date. Instead, they expand. And with every step, she continues to lead, uplift, and leave a legacy of love and impact.