Selfmade Kev - "Still Pour"
– 1 min read
Selfmade Kev is ready to interject his name among the rest of the superstars in the current New School of New York Hip Hop. First introduced to the Bronx recording artist in 2019 with debut Find A Way, it was his buzzing 2020 single, "Ways to Your Heart" becoming a most-requested Summer hit which transformed the new artist into a breakout star. Today, seizing the moment, Selfmade Kev praises the unwavering support of his day-one fans in the 2020 closer, "Still Pour."
Similar to his previous release, Kev's "Still Pour" reveals an undeniable attraction that has been lying dormant, waiting for the perfect opportunity to arise. The song is a behind-the-scenes look into Selfmade Kev's journey til' this point. Addressing the trials and tribulations, the pain and suffering, the loss of childhood friends and loved ones, Kev unveils it all in this vulnerable moment. While storytelling, Kev praises respect to those who never left his side, his family. In the record, Kev describes how loyalty to his brothers and friends through poverty surpasses riches. It's easily Selfmade Kev's best work yet. The perfect lead to his 2021 album, currently untitled.
Speaking with the press about the song, Selfmade Kev divulges the complete recording process. "The motivation behind this song was still feeling the need to work harder and to never be complacent with where I am in my life. I’ve been through many lows and I know how the bottom feels so even just a little success isn’t enough for me. With all the weight on my shoulder, I still feel stressed and overwhelmed so I do still pour.”
"Still Pour" is out now via Underrated Management. Stream it here.
https://open.spotify.com/album/7iCxicbQ8cZKCnPpUSVGv6?si=DmjGuH4lT0KL5WDPt-2Eow
Written by
Jake Crates, Music journalist and industry consultant focused on talent discovery, artist development, and cultural storytelling.
