Big Fit Speaks: From Carolina Roots to “Souther Soul Boom Bap,” A Veteran Voice Still Evolving the Culture
In a culture where hip-hop often moves at the speed of trends, Big Fit stands out as an artist rooted in patience, perspective, and lived experience. Hailing from Eastover, South Carolina, his journey stretches across eras of Southern rap, from early inspirations in packed college shows to a modern creative space shaped by resilience, reflection, and reinvention. With a sound that blends Southern soul and boom bap influence, Big Fit isn’t just making music—he’s documenting life in real time.
In this exclusive conversation, he opens up about his origin story, creative process, influences, and the mindset behind his upcoming work, offering a raw look into the evolution of an artist still sharpening his voice while staying true to his foundation.
When did you first realize rap was more than just a hobby for you, and what was the moment that made you say, “This is it”?
My first time around I was at an MC Lyte concert at LR and a female rapper from Hopkins named Rona Ray was pulled up on stage and went crazy!!! I was like yup I gotta get my ish together. This time a friend of mine came home from “vacation” and recorded a freestyle over migos handsome and wealthy. Lit the fire back up and when Covid came around I got in the lab heavy like the world was gonna end.
When you’re writing, do you start with the beat, the lyrics, or a feeling you want to capture?
I don’t go in to a creative space, I get pulled in. A beat, a thought, a memory, good or bad energy, the right noise can send me there and I am gone until at least the frame is up…sometimes I gotta finish right then and there…
Which artists or life experiences have shaped your style the most, and how can listeners hear that influence in your music?
Man hip-hop as a whole influenced me. Being born in the late 70’s I got experience it for real. As a MC Red Man, ODB, and 3K inspired me to take the limits off. So if I feel it I do it. And as far as life I have lived so I can speak on almost anything and it be authentic af!
If someone had never heard your music before, which one track should they start with, and why?
“Can’t Stand” ft. MSC Jay off the STILLUVA album. I wrote that to talk to the love and the hate so it all understands I see what’s going on and at the same time warning love of hate and calling hate out. And my cousin summed it up for me with the hook.
What’s the hardest obstacle you’ve faced in your career, and how did you overcome it?
Being young and naive. Not following through. That was all on me. Nowadays it’s being behind on the social media/tech. I haven’t broke through yet but I feel it happening. I teamed up with a few people and it feels right.
You’ve probably lived through moments your fans don’t know about—what’s one personal story behind a song that changed how you see life or music?
“ITSFIY” a single I dropped a few months back. The beat from Jimmy Semaj inspired me to talk about relationships. I decided to talk to my wife with the song and at the same time give people a song to empower how they view themselves. In our relationship there were numerous times it could have been over for us just being and having to learn another person then grow through trials. But love and passion can be such a strong thing that you would rather burn up than let go.
How do you feel about the current state of hip hop, and where do you see yourself fitting into it?
I think there is some dope stuff out, I think there is some whack stuff out. It’s always been like that. I think it is making a turn back to bars and creative originality. Me I learned from every era and feel comfortable being the country boy with flow that feels good and bars that make you think. Sometimes I feel like I got what everyone wants other times I feel like I’m gonna give you what you need.
What’s the most misunderstood thing about you as an artist or person, and how does your music set the record straight?
I really don’t know…I know I am about my family, I know I am about seeing kids get a chance to grow up. I know that music helps me express what I can’t always say in plain conversation. I don’t know what people think of me …at this point idgaf…as long as my family loves me I’m good.
When people talk about you years from now, what do you want them to say about your impact on the culture?
That is a good dude. Straight up business man. He made the room brighter when he walked in. And he gave us another lane to slide in…Souther Soul Boom Bap yeah that is Fit right deh!!
What’s coming up next that fans should be excited about—whether it’s music, performances, or collaborations?
I got an album coming later this year. I don’t want to speak on it too much cause it isn’t all the way finished. But it will give you a full look at how I am thinking, how I love life, and how I want to make everyone positive energy spike.
Big Fit’s story isn’t built on shortcuts or overnight success—it’s built on eras, evolution, and experience. From early inspirations in Carolina concert halls to a renewed creative focus in the studio, his journey reflects an artist still growing, still sharpening, and still committed to authenticity over hype. As he prepares for his upcoming project, one thing is clear: Big Fit isn’t just participating in the culture—he’s adding to its foundation, one record at a time.