Vevo announces Fat Joe as the next artist in their Ctrl series. Heavy Hitters and Terror Squad affiliate Pretty Lou introduces a performance of "Heaven & Hell" from Joe's latest album Family Ties.

Vevo's Ctrl series highlights the work of hard-hitting, cutting-edge musicians making an impact in today's music scene - both emerging and established. Shot in Vevo's Brooklyn studio, Fat Joe's performance follow sessions from Rick Ross, Common, Rapsody, Jeezy, Jadakiss, Fabolous, A$AP Ferg and more.

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Jake Crates
Jake Crates, Music journalist and industry consultant focused on talent discovery, artist development, and cultural storytelling.

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